Put your Web Site in front of Online Radio's interactive audience. Not just your ad or banner on someone else's web site.

After all, the point of internet advertising isn't the text ads, banner ads, annoying pop-ups or pop-unders; the point is to BRING POTENTIAL BUYERS TO YOUR WEB PAGE. If you use simple text ad, CPM (cost per 1000 impressions) marketing you are probably paying $3.00 or more per 1000 impressions (views). The internet average is One Click through to your web page per 1000 views. So your cost to get a prospective buyer to your web site is $3.00 (or more, maybe much more depending on your program). We'll put prospects ON YOUR WEBSITE for a small fraction of that!

With the CastHopper©, Interactive users of Online (and broadcast) Radio are brought directly to YOUR WEB PAGE. While we can't control your content to insure it is strong enough to make the sale, the fact that YOUR WEB PAGE, not some text ad or banner is shown provides significant product/service branding and name recognition. And at a fraction of the cost of a CPM text ad!

The WebCruise CastHopper© is the next new internet innovation. It allows the audience of Online (and even broadcast) radio to be fully interactive participants in the broadcast.

While songs play, participants web browsers are 'brought' to artist's web sites, fan sites, photo and video sites and more. During talk shows/segments they are brought to appropriate sport team sites, financial sites or any site pertinent to the 'talk' at hand. But during ad spots, they are brought directly to YOUR website!

The advertising revenues generated go directly to the stations that use your web page to support their stations. It gives the incentive for them to not only 'put' their audience on your site, but to tell the audience about you.




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How it Works...

When you join our marketing program, your website URL is placed in an 'ad spot' directory catagorized by type.  This directory is then made available to all of our WebCruise CastHopper© participating stations.  They can then choose which ad-spot to run at what time based upon their audience and the subject matter of the show at the time; TARGETING.

You pay directly on a per page visit basis; not based on some estimate of audience size (as with radio).  You pay only for those individuals who were directed to (and had displayed) your web page.  We keep track of each "hit", and each will also appear in your web site logs or statistics pages to view at your own convenience.

It's as simple as that.  We cannot control whether or not your web page content is appealing enough to get the sale, but we CAN insure that every participating listener has the opportunity to make that decision for him or her self.  What more can you ask?  Better yet, what other advertising methology can even give you that opportunity, and the "branding" and name recognition that only putting them ON your website affords?  Is it worth $.05 to put a prospect onto your site?  You decide.

One more thing.  The participating stations make the ultimate decision as to if and when an ad spot is played based upon their genre, the subject matter of discussion at the moment, news, etc.  For the advertiser, this is "targeting".  We cannot guarantee that any particular advertiser will have their page put in front of participants at any particular time.  But advertisers only pay for instances of actual web site presentation.

If you would like to participate, to learn more, or to have a demonstration of the technology, please use our contact page to contact us.  You'll be glad you did!

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