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Put your Web Site in front of Online Radio's interactive audience.
Not just your ad or banner on someone else's web site.
After all, the point of internet advertising isn't the text ads, banner ads, annoying pop-ups or pop-unders; the point is to BRING POTENTIAL BUYERS TO YOUR WEB PAGE. If you use simple text ad, CPM (cost per 1000 impressions) marketing you are probably paying $3.00 or more per 1000 impressions (views). The internet average is One Click through to your web page per 1000 views. So your cost to get a prospective buyer to your web site is $3.00 (or more, maybe much more depending on your program). We'll put prospects ON YOUR WEBSITE for a small fraction of that!
With the CastHopper©, Interactive users of Online (and broadcast) Radio are brought directly to YOUR WEB PAGE. While we can't control your content to insure it is strong enough to make the sale, the fact that YOUR WEB PAGE, not some text ad or banner is shown provides significant product/service branding and
name recognition. And at a fraction of the cost of a CPM text ad!
The WebCruise CastHopper© is the next new internet innovation. It allows
the audience of Online (and even broadcast) radio to be fully interactive
participants in the broadcast.
While songs play, participants web browsers are 'brought' to artist's web sites, fan
sites, photo and video sites and more. During talk shows/segments they are brought
to appropriate sport team sites, financial sites or any site pertinent to the
'talk' at hand. But during ad spots, they are brought directly to YOUR
website!
The advertising revenues generated go directly to the stations that use your
web page to support their stations. It gives the incentive for them to not
only 'put' their audience on your site, but to tell the audience about you.
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